Iraniu can be considered as one of the first and most reliable solution based companies in the field of marketing research in Iran. The main focus of this group is to run marketing research projects with solution making approach (not data based approach) and strategic projects. In this regard, the combination of strategic marketing management and market research can be considered as the most important differentiator of this company.
Most of the employees are marketing field experts and the whole marketing research process is conducted and ran by strategists and marketing experts. Also a close correlation has been established between this group, most reliable universities of Iran and best marketing consultants in the country. Marketing plans can also be prepared and offered after the researches have been done. So the Iraniu's golden pack includes running marketing research, solution making and also marketing plan.